What is Slow Fashion?

What is Slow Fashion?

What is slow fashion?

It means we aren’t churning out a new collection every two weeks.

When we add new styles, it’s not (literally) 1000 at once.

We spend over a year developing a collection (we’re working on Spring 2026 and start Fall 2026 soon).

Some of our fabrics are hand screen or hand block printed, with all of the beautiful imperfections that come along with that.


The people who produce our garments aren’t put up against insane quotas and horrible working conditions.

The people who buy our clothes care about feeling and looking good but also about the direction of the future of the world.

It’s a humbling and exciting industry to be in. Pardon us if we prefer the slow route. 🐢

You know the story of the tortoise and the hare.